If you can’t beat them, join them and then try to beat them

If you can’t beat them, join them and then try to beat them

𝘉𝘪𝘰𝘥𝘦𝘨𝘳𝘢𝘥𝘢𝘣𝘭𝘦 𝘱𝘢𝘱𝘦𝘳 𝘤𝘶𝘱𝘴 𝘧𝘳𝘰𝘮 𝘔𝘢𝘯𝘫𝘶𝘴𝘩𝘳𝘦𝘦 𝘗𝘢𝘤𝘬𝘵𝘦𝘬

The best way to drink anything is perhaps from a reusable container – metal bottles, glass tumblers…

But it will take a while for our environment to support this all the time.

Disposable cups will be here for a while. So can we make them less of a pain?

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Take the plastic out, get 100% paper in.

That’s what Manjushree Packtek is trying to do – start providing biodegradable paper cups & boxes on scale (I believe, through a valuable acquisition).

The key word is SCALE – that is what is missing in most sustainable packaging efforts today – a sprinkling here, and a dot there, sorry, that’s not going to make it.

Thank you Aswani Chaitanya N for sending some wonderful samples across, and to Ankit K. of course for making this happen.

Hoping to see Ankit, Aswani & team put their vast experience in the packaging sector to make a big mark in sustainable packaging.

All the best!

 See my LinkedIn post on this topic