James Thornton Warns of Declining Tourism in Southern Europe Due to Heat Waves

As scorching temperatures set new records across Southern Europe, James Thornton, CEO of Intrepid Travel, forecasts a significant downturn in summer tourism to the region over the next decade due to increasing heat. In response, Intrepid Travel is proactively revising its travel schedules to better protect tourists from extreme weather conditions. This adaptation reflects a growing trend in the travel industry to consider the impacts of global climate change on operational strategies and destination choices.