Capturing the Green-Premium Value in Sustainable Materials

Authored by experts from McKinsey, the article discusses the rising demand for low-carbon materials like steel, aluminum, copper, and plastics in response to strict climate targets aimed at achieving net-zero emissions by 2050. It highlights the emergence of green premiums additional costs for eco-friendly products that incentivize the production and purchase of sustainable materials. Key challenges include the supply-demand imbalances and the need for substantial investments to develop green material capacities.