The Fashion Pact Unveils Bold Initiatives for Climate Action and Sustainability

The Fashion Pact, a CEO-led coalition founded in 2019, has announced a Collective Virtual Power Purchase Agreement (CVPPA) to expand renewable energy use in Europe, showcasing the potential for collective action in the fashion industry. The initiative aims to add over 100,000 MWh per year of wind or solar power to the grid. Beyond renewable energy, the coalition is also focused on regenerative agriculture, reducing ocean pollution, and enhancing biodiversity conservation.