Textiles & Apparel | Low Carbon Textiles & Fashion | Business Model
Patagonia’s founder, Yvon Chouinard, has taken a groundbreaking step by transferring ownership of his $3 billion company to a trust and a nonprofit dedicated to fighting climate change. This bold move aims to ensure the company's profits support environmental causes, positioning Patagonia as a potential new benchmark for corporate responsibility. This decision highlights the ongoing tension between profitability and sustainability in business practices.